"While the minimalist trend was in full frenzy, we were winning mountain trail races and ultra-marathons in our crazy-looking shoes. The smirks at midsoles twice the thickness of other running shoes soon turned to "ahas", as runners tried HOKA ONE ONE and felt the difference. Light and surefooted during a race, with more cushioning at the end, HOKA makes runners feel like they’re gliding over the ground."
The low-down on our styles
"Designed for running on hard, man-made surfaces, the BONDI 5 gives you the cushiest of long rides, and just enough traction to let you wander onto light trails should the mood take. The next iteration of the game-changing Bondi legacy, the '5' is the most cushioned shoe in HOKA ONE ONE's road specific lineup. With a more accommodating toe box, increased breathability and support, and better compression set, it delivers a smooth, cushioned and balanced ride. The full-EVA midsole and early stage Meta-Rocker are topped off by an updated Comfort Frame upper and padded tongue, giving superior all around comfort."
"As you'd expect from its award-winning Clifton lineage, the 4 is light, cushy, and very, very fast. At its core is HOKA's famed midsole geometry, which has been given an upgraded foam package to ensure consistent cushioning through the life of the shoe. Combined with an even more forgiving and adaptive forefoot, we're talking a smoother ride than ever. Then there's CLIFTON 4's surprising new look, which will turn heads. And that's even before they experience the improved fit and breathable mesh upper. While still very much a Clifton, there's an air of refinement to this latest iteration. We take new additions to the award-winning Clifton family seriously, and we believe Clifton 4 is the best Clifton yet."
"HOKA ONE ONE’s design approach has always been driven by what the runner needs to improve their performance, regardless of existing norms or technologies. The launch of Arahi with its J-Frame™ midsole in 2017 was no exception, and we believe it heralded the future of the stability running shoe. We call the approach Dynamic Stability, which supports by guiding the foot through its natural gait cycle, without employing traditionally rigid and unforgiving materials. This means you can enjoy HOKA ONE ONE’s cushioned, lightweight ride without constrictions. The ARAHI 2 brings all the innovative features from the original Arahi and adds an all-new upper. More breathable, especially for the top of the foot, Arahi 2 offers a long, cool (and supportive) ride."
"An all-new premium stability shoe, the GAVIOTA features superior cushioning along with new HOKA ONE ONE J-Frame™ technology. The HOKA J-Frame™ delivers support and protection while guiding your foot without the use of rigid and unforgiving materials. Enhanced by our proprietary EVA/Rubber blend RMAT - which lends added durability to high wear areas - this is an ideal shoe for the runner who wants to shake off the constrictions of traditional support shoes."
"Often called Clifton for the trail, CHALLENGER ATR 4 looks even more like a Clifton with its cleaner, less busy look and more breathable upper. And like the Clifton 4, Challenger ATR 4 is fast and light, offering a smooth, smooth ride. Where it diverges from the Clifton and takes the path less traveled is in its multi-lugged outsole. Arranged closer together towards the heel for a smoother, more consistent ride, its lugs have a wider spread in the forefoot to help with grip on the trail and in wet conditions. Still as versatile and supportive no matter the running surface, Challenger ATR 4 has improved upper durability in the areas you need it (like a larger toe guard area). Let’s take to the trails people!"
"Built on a new wider last, the STINSON ATR 4 has a much improved fit - appropriate to what you're going to put it through. Namely, long, hard runs on whatever trails and roads you choose to explore. This versatile All Terrain performer features a wider flare in the forefoot and toe, which allied with the shoe's cushion and durability, means you can go farther and longer. And with more lugs, more tightly packed, you can be surefooted whatever the conditions. Stinson 4 truly put the All Terrain in ATR. It's aggressive-looking and aggressive doing, taking you far and wide in comfort"
"Made for those who run but don’t just run, CAVU offers a versatile running shoe with a bold and simple look. A little lower, and a little lighter than its category mates, Cavu features HOKA ONE ONE’s much lauded ‘intelligent’ PROFLY™ cushioning—softer in the heel for shock absorption, and firmer in the forefoot for propulsion and energy return. That responsiveness is further enhanced by the outsole’s zonal RMAT®. Employing a seamless, engineered mesh upper, this shoe really disappears on the foot delivering a smooth, light ride. With Cavu it sure looks like clear skies ahead."