What we're up to...
Our Neighbors
Bean Bar | Organic Coffee Shop
Buddy's | Fresh Made Burgers & Fries
Local Motive Brewing Co. | Craft Brewery with Food Trucks & Music
Martha's Ice Cream Shop | Hand-made Ice Cream
Phil's Bicycle World | Friendly Bike Shop & Repairs

Our Outdoor Space

Florence Rail Trail
Access the Florence Rail Trail system right from our backyard. Enjoy many miles of trails for running, biking, or a relaxing nature walk, connecting you to parks, neighborhoods, and scenic views. A great way to stay active and enjoy the outdoors.

Outdoor Greenspace
Our multi-use lawn area behind the shop is the perfect spot to let the kids play, study, or observe wildlife along Jeffries Creek. Whether you're relaxing, getting some remote work done, or enjoying outdoor activities, it's a great space to connect with nature and unwind.

Jeffries Creek
Bring a fishing rod or simply enjoy the peaceful atmosphere of Jeffries Creek, located behind our greenspace. With its calming sounds and rich wildlife, it's the perfect place to relax, fish, or take in the natural surroundings.
Upcoming Events

Earth Day Party | Saturday, April 26
https://www.facebook.com/events/534267289404090Join us for a full day of Earth Day fun, outdoor activities, and community engagement. Whether you're paddling a creek, practicing yoga, picking up litter, or drinking beer in the sunshine—there’s something here for everyone!

ON Demo Run | Tuesday, May 20
Join us from 5:45p-7p to learn more about the Altra brand and try out a pair of their running shoes for a demo 5k on the rail trail! A brand representative will be on site, giving out helpful information about the different styles of shoes. Try them out for a 5k run, and afterwards stick around for raffle prizes, and a $3 beer ticket for Local Motive as they begin their Tuesday Night Trivia!
What is Florence Outside?
Florence Outside exists to engage with the community and build stronger awareness for active/outdoor lifestyles and supporting city infrastructure, bringing a better quality of life and more opportunities for outdoor education, recreation, and stewardship to the residents in the greater Florence area. Help us to grow this community by following our social, email newsletter, and joining us for events and meetups! Another way to support is to tell a friend, or to purchase Florence Outside merchandise to put funds directly to work for the community.

The Map Room
Come enjoy a comfortable place to enjoy coffee or a snack, read, or plan your next outdoor adventure.
Whether you're gearing up for a trip out to the Foothills Trail, Congaree National Park, or the Palmetto Trail, planning to visit a popular waterway like Lynches River, Sparkleberry Swamp, or Lake Jocassee, or wanting to get a more local hike in at High Hill Creek Park, the Map Room is the ideal spot to learn about outdoor opportunities in the region.
Just through the doors of Martha's Ice Cream, enter Naturally Outdoors through our Map Room and explore all happenings in and around the store.